Google SERP
In this section, we are just making some sample data driven analysis with our web mining and web scraping technology. With such data harvesting capabilities in place, we are able to scrape and build millions of datasets for our customers's dynamic use cases...
Description
Search Engine Results Pages (also known as “SERPs” or “SERP”) are Google’s response to a user’s search query. SERPs tend to include organic search results, paid Google Ads results, Featured Snippets, Knowledge Graphs and video results.
In other words:
You type (or say) something to Google. And the SERP is what you get back
However, google is difficult to scrape with a traditional bot.
We have been scraping google SERP for many years and cutsomers can do a lot of analysis with the data, such as comparing merchant advertising behavior on Google, PLA(product listing ads) analysis, organic results analysis, high paid and low paid ads analysis etc.
An example of PLA analysis using google SERP data:
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